In the latest Data Masterclass Podcast, Aleksejs Plotnikovs talks with Dr. Maryam Ramezani Bartsch about the missing link between customer data and genuine customer understanding. Drawing on almost 20 years in Data & AI and her experience across companies including Adidas, Maryam shares how the idea of Customer DNA emerged and why it may become even more relevant in the AI era.

Watch the full conversation on Youtube 
Join the Book Prelist → https://www.maryamramezani.com/cdna-book