LEAD WITH PURPOSE. ACT WITH COURAGE.

Data Masterclass
Europe 2026

All enterprises want to be AI-ready. But what are the first practical steps to make it happen?

The Data & AI Leader role you grew into is evolving. Agents are rewriting it. Three days to build your 90-day transformation execution plan for leading in the agentic eraβ€”with the coaches, frameworks, and clarity to actually make it happen.

June 9–11, 2026
Berlin
100+ Leaders

Made possible by partners committed to high-quality events

PwC Informatica DATAGAINS Bix Consulting Collate nexgAI Redis Alexander Thamm APGAR PwC Informatica DATAGAINS Bix Consulting Collate nexgAI Redis Alexander Thamm APGAR
Data Masterclass Speaker Carousel

The Experts

Meet Your Speakers and Coaches

You won't be listening to passive keynotes. You'll be working side-by-side with leaders who are actively deploying agentic AI in the enterprise.

Alexandra C
Amy Raygada
Kinda El Maarry
Lydia Nemec
Marta Domagalski
Max Schultze
Priti Padhy
Tiankai Feng
Timur YΓΌre
Tom Redman
Dr. Alexander Borek
Aleksejs Plotnikovs
Francesco Mucio

The Stakes
Are Real.

Six months ago, you had time. Today you have a responsibility to lead with purpose and courage.

AI agents are becoming slowly the new operating layer of the enterprise. Your board has read the same headlines you have and now every business capability is being reviewed for where agents fit.

However, agentic AI use cases will not work without the groundwork. AI ready data, AI ready architecture, a strong context layer, an AI ready organization, an AI compliance framework and AI security controls.

The question isn't whether agents will reshape your organization. It's whether you'll be the one leading that transformation… or reacting to it. Creating fast business wins while building the AI foundations. Building trust, growing skills and finding new ways to collaborate.

Let's be honest: no one is 100% clear what actually works yet… because it is unclear. The market reinvents itself every quarter, your team doesn't fully grasp yet how AI agents work, everyone's getting a bit opportunistic. And you're supposed to get an entire organization on one page.

That's exactly why this exists.

Leave Data Masterclass Europe with a clear game plan for AI and confidence to execute.

Six workshops. Continuous personalized coaching. One 90-day game plan when you leave.

Our Guarantee: You’ll leave with a 90-day plan you built yourself, inspired by your peers and pressure-tested by our coaches, ready to present to your team next Monday.

WORKSHOP 1

Strategy Workshop: Create your board narrative & transformation roadmap

Your role as a Data & AI leader is changing faster than most org charts can keep up with. Build the strategic alliances, board narrative, and transformation roadmap to lead β€” not just react.

AB
AO
Dr. Alexander Borek & Andreas Odenkirchen
WORKSHOP 2

Architecture Workshop: Design a scalable enterprise AI architecture

Agentic AI introduces a new and constantly evolving architecture stack. Design a scalable enterprise AI architecture that connects agents with your data platforms and applications.

M
F
Max & Francesco
WORKSHOP 3

Data Workshop: Build the context layer that AI agents need to work smoothly

Agents require massive business context to operate effectively. This includes structured data, documents, metadata, pipeline code, videos and images. A product approach helps to keep the right focus on quality.

A
A
Amy Raygada & Aleksejs Plotnikovs
WORKSHOP 4

Organization Workshop: Map what your team needs to look like in 12 months

Your team was built for a world before agents. This workshop maps out what your org needs to look like in 12 months and how to start moving now.

AP
KE
Kinda El Maarry and Dr. Alexander Borek
WORKSHOP 5

AI Workshop: Implement enterprise grade AI agents and vibe code safely

Experimental agents and vibe coded software are easy to build. Reliable enterprise agents and software applications are not. This workshop focuses on designing robust agent systems, orchestrating tools and services.

M
AP
Michael Gramlich & Aleksejs Plotnikovs
WORKSHOP 6

Analytics Workshop: Provide self-service analytics with AI on a small budget

Small elite data analytics teams, thousands of users and, yet, limited budget. Use AI and the enterprise context layer to automate large parts of the data engineering and analytics value chain and provide insights reliably using natural language.

F
A
Francesco Mucio & Dr. Alexander Borek

The Process

Your Three Days

You bring your challenges.

You make sure that you bring your most pressing issues. The mission parameters are set by you.

Suiting Up
Building

Workshops

Six sessions across strategy, organization, architecture, implementation, engineering and analytics. Every one ends with clear output.

Coaching

Breakout sessions with our coaches. You bring your challenges and get them addressed by our experienced coaches not by generic keynote frameworks.

Coaching
Debating

Peer Sessions

You work through problems with leaders facing the exact same transition. No theoreticals, just reality.

Personalized Experience

We’ll make sure that your environment is setup for your own breakthroughs in a premium Berlin rooftop setting.

Taking a breath
Back on earth

Monday Morning

You walk into the office with a plan you built yourself, ready to present to your team.

Who This Is For

This event is for senior Data & AI leaders who are done pretending the path forward is clear.

You've watched the AI conversation go from experimental to existential in under a year. You believe agents are real β€” maybe AGI too β€” and you're already experimenting.

But let's be honest: you're confused about what actually works. You're overwhelmed by a market that seems to reinvent itself every quarter. And you're trying to get an entire organization on one page when most people don't fully grasp how AI works β€” and everyone's getting a bit opportunistic about it.

You know the gap between informed and uninformed leadership is about to become career-defining.

"This event was the ultimate investment for my career development and for my success as a data leader."

β€” Jochem van Grondelle, Head of Data Architecture & Engineering

The Deliverables

Information is just one click away, but it's never enterprise-ready. Which is why you'll leave DME26 with:

  • A 90-day execution plan for integrating agents into your enterprise: built by you, pressure-tested by coaches and peers.

  • A clear data and architecture roadmap for making your foundations agent-ready.

  • An organizational blueprint for the skills, roles, and team structures the agentic era demands.

  • A board-ready narrative that connects your transformation plan to business outcomes.

  • A network of 160 senior leaders navigating the same transition β€” people you'll call on long after Berlin.

Capped at 160 Attendees. Every person in the room is at your level or above.

Investment

Secure Your Place

Ends May 1st

Early Bird

€1,111 €2,222
  • Access to all 3 days of DME26
  • Meals and networking dinners included
  • Full archive of recordings from previous events
  • Annual access to BARC+
  • BONUS: Advisory Session after the Event with your Coach of Choice
Get Your Ticket

Regular

Standard admission after May 1st

€2,222
  • Access to all 3 days of DME26
  • Meals and networking dinners included
  • Full archive of recordings from previous events
  • Annual access to BARC+
Get Your Ticket
Ends May 1st

Team Early Bird

Up to 5 People

€3,333
  • Everything in individual tickets, plus:
  • BONUS: One team strategy workshop with Dr. Alexander Borek and Aleksejs Plotnikovs
Get Your Ticket

Team Regular

Up to 5 People

€5,555
  • Everything in individual tickets, plus:
  • BONUS: One team strategy workshop with Dr. Alexander Borek and Aleksejs Plotnikovs
Get Your Ticket

Testimonials

Why leaders come back every year

Hear from past participants

β˜…β˜…β˜…β˜…β˜…

"Insightful. Everything, all the principles and all the advices we have learned here, will help us to continue in the future."

Viviana Ortiz Ruiz

Head of Data at ParcelLab

β˜…β˜…β˜…β˜…β˜…

"This event was the ultimate investment for my career development and for my success as a data leader."

Jochem van Grondelle

Head of Data Architecture & Data Engineering

β˜…β˜…β˜…β˜…β˜…

"It was amazing event, looking forward to being a part of this again in the future! Great initiative to speed up data adoption in Europe."

Rob Roemers

Head of Data & Analytics

β˜…β˜…β˜…β˜…β˜…

"What an exciting you brought to us. Roads less explored, amazing companions on the way! The journey gives us plenty of opportunity to learn."

Natalia Lyarskaya

VP Data Science & Risk at Billie

β˜…β˜…β˜…β˜…β˜…

"The last 3 days have been intense, insightful and thought provoking. The expertise and passion in the room were truly inspiring."

Saru Malhotra

Business Intelligence Manager at Adevinta

β˜…β˜…β˜…β˜…β˜…

"Insightful. Everything, all the principles and all the advices we have learned here, will help us to continue in the future."

Viviana Ortiz Ruiz

Head of Data at ParcelLab

β˜…β˜…β˜…β˜…β˜…

"This event was the ultimate investment for my career development and for my success as a data leader."

Jochem van Grondelle

Head of Data Architecture & Data Engineering

β˜…β˜…β˜…β˜…β˜…

"It was amazing event, looking forward to being a part of this again in the future! Great initiative to speed up data adoption in Europe."

Rob Roemers

Head of Data & Analytics

β˜…β˜…β˜…β˜…β˜…

"What an exciting you brought to us. Roads less explored, amazing companions on the way! The journey gives us plenty of opportunity to learn."

Natalia Lyarskaya

VP Data Science & Risk at Billie

β˜…β˜…β˜…β˜…β˜…

"The last 3 days have been intense, insightful and thought provoking. The expertise and passion in the room were truly inspiring."

Saru Malhotra

Business Intelligence Manager at Adevinta

Frequently Asked Questions

What makes this different from a typical data conference?

There are no expo halls, no sales pitches, no passive sessions where you sit and listen for eight hours. DME26 is six hands-on workshops. You rotate through all of them and leave with an integrated 90-day execution plan. Every session produces a tangible output.

Who will be in the room?

Senior Data, Analytics, and AI leaders at European enterprises β€” Heads of, Directors, VPs, and C-level. Attendance is capped at 160.

I'm not sure my organization is ready for agents yet. Is this relevant?

Especially then. Two of the six workshops focus specifically on readiness: data architecture and organizational design. You don't need to be deploying agents today. You need a plan for getting there.

Can I send multiple people from my team?

Yes. The team package (Up to 5 seats) is built for this. Sending your Data, AI, and Analytics leads means they build the plan together rather than one person trying to translate it back.

Where is the event?

Colonia Nova, Thiemannstraße 1, 12059 Berlin. View Map

What about accommodation?

Attendees book their own accommodation. We recommend these nearby hotels: Hotel Option 1, Hotel Option 2.

Can I get a refund?

Tickets are non-refundable but fully transferable. You can transfer your ticket to a colleague at any time before the event.

I have more questions. Reach out to [email protected] β€” we'll get back to you within 48 hours.

See You Soon

100+ Data & AI leaders. Six workshops. Three days in Berlin. Your gameplan for AI you'll actually use.

The leaders who move first don't just adapt to the agentic era: they define it for their organizations. This is where that starts.