DATAMASTERCLASS.COM
COURAGE
TO ACT
Everyone wants to move towards the AI-ready enterprise. But what are the first practical steps to make it happen?
The Data & AI Leader role you
grew into is evolving. Agents
are rewriting it.
Three days to build your 90-day execution plan for leading in the agentic era β
with the coaches, frameworks, and clarity to actually make it happen.
Early bird ends in
Made possible by partners committed to high-quality events
The Stakes Are Real
Six months ago, you had time.
Today you have a
responsibility.
AI agents are becoming the operating layer of the enterprise.
Your board has read the same headlines you have β and now every business capability is being reviewed for where agents fit.
The question isn't whether agents will reshape your organization.
It's whether you'll be the one leading that transformation... or reacting to it.
You are confused on what actually works β because it is unclear.
You're overwhelmed with the rate of change in the AI market β because
every quarter things seem to change substantially.
And you're trying your best to get everyone on one page, where most people
don't fully grasp how AI works and where everyone is getting a bit
opportunistic.
Imagine This
A structured, intense, and immersive 3-day program with your peers β to systematically co-create your individual game plan for your data & AI transformation.
You bring your own challenges. With the help of our coaches and your peers, you find the best strategies to resolve them and derive concrete next steps. Briefing sessions give you clarity. Real lessons from leaders who are a step ahead. And the tools to create clarity when you're back in the office on Monday.
The Promise
Leave Data Masterclass Europe
with a clear game plan for AI
and confidence to execute.
Data Masterclass is not a conference. There are no passive keynotes, no expo hall, and no sales pitches.
The Experience
Over three days, you'll work through the full stack of what it takes to build an agentic enterprise β from strategy and governance down to architecture, implementation, and team readiness.
Your Mission
Preparing for the Mars Mission
Think about it: transforming your enterprise for the agentic AI era is not a project. It's not a roadmap item. It's a Mars mission.
It requires a clear destination, a crew that's aligned, engineering that actually works, and a launch plan you can execute under pressure. Most organizations have none of these.
They have decks. They have pilots. They have "AI strategies" that live in slide format and die in execution.
Data Masterclass Europe is your mission control. In 3 days and 6 workshops, you go from briefing to launch-ready β with a 90-day flight plan built by you, pressure-tested by your peers.
Day 1 β Chart the Course
Every Mars mission starts at mission control. Before you launch, you need to know where you're going, why it matters, and who's on the crew.
Build your board narrative, strategic alliances, and transformation roadmap. You're the mission commander β this is your flight plan.
Dr. Alexander Borek & Andreas Odenkirchen
Your team was built for Earth. Map out what your org needs to look like for Mars β the skills, roles, and structures the agentic era demands.
Aleksejs Plotsnikovs & Kinda El Maary
Day 2 β Build the Ship
You don't fly to Mars on a business case. You need the architecture, the engineering, and the systems that will actually get you there.
Build the semantic layer, metadata infrastructure, and context systems that let agents deeply understand your organization. No context, no mission.
Amy & Alex
Design a scalable enterprise AI architecture that connects agents with your data platforms and applications. This is what makes everything fly.
Max & Francesco
Day 3 β Prepare for Launch
The ship is built, the crew is ready. Now it's time to run the final checks, seal the plan, and prepare to launch when you're back in the office Monday.
Experimental agents are easy. Enterprise-grade agents are not. Learn to design robust agents and operate them safely at scale.
Michael & Aleksejs
Small elite data teams, thousands of users, limited budget. Use AI to automate large parts of the data engineering and analytics value chain.
Francesco & Alex
Mission: Mars Reached
You leave Berlin with a complete, board-ready 90-day execution plan. Your team knows the mission. Your stakeholders understand the vision. You launch Monday.
Agenda
Your 3-day transformation β step by step
Day 1: Align &
Strategize
Arrive in Berlin, connect with 160 senior leaders, and set the foundation. Dive into the strategic and organizational dimensions of AI transformation.
AI Strategy
Build your board narrative & transformation roadmap
Dr. Alexander Borek & Andreas Odenkirchen
AI Organization
Map what your team needs to look like in 12 months
Aleksejs Plotsnikovs & Kinda El Maary
β You leave Day 1 with strategic clarity: your AI vision, stakeholder narrative, and organizational blueprint.
Day 2: Build &
Engineer
Go deep on the technical foundations. Work through the architecture, engineering, and implementation challenges that make or break enterprise AI.
AI Architecture
Build the context layer agents actually need
Amy & Alex
AI Engineering
Design scalable enterprise AI architecture
Max & Francesco
β You leave Day 2 with a technical roadmap: your data architecture plan and engineering blueprint for agents.
Day 3: Execute &
Launch
Bring it all together. Finalize your 90-day plan, pressure-test it with coaches and peers, and prepare to present it when you're back in the office Monday.
AI Implementation
Design & operate enterprise-grade agents safely at scale
Michael & Aleksejs
AI-Based Analytics
Scale self-service analytics with AI on a small budget
Francesco & Alex
β You leave Day 3 with a complete, board-ready 90-day execution plan β and the confidence to present it.
Six workshops. One plan when you leave.
Our guarantee: you'll leave with a 90-day plan you built yourself, inspired by your peers and pressure-tested by our Data Masterclass coaches, ready to present to your team next Monday.
AI Strategy
The Role of Data & AI Leaders in the Agentic AI Transformation
Your role as a Data & AI leader is changing faster than most org charts can keep up with. Build the strategic alliances, board narrative, and transformation roadmap to lead β not just react.
Dr. Alexander Borek & Andreas Odenkirchen
AI Organization
Preparing Your Team for an Agentic Future
Your team was built for a world before agents. This workshop maps out what your org needs to look like in 12 months and how to start moving now.
Aleksejs Plotsnikovs & Kinda El Maary
AI Implementation
Getting Everyone to Build Agents β Safely
Experimental agents are easy. Enterprise-grade agents are not. Learn to design robust agents and operate them safely at scale.
Michael & Aleksejs
AI Architecture
Building the Context Layer Agents Actually Need
Agents are only as good as their context. Build the semantic layer, metadata infrastructure, and operational systems that let agents deeply understand your organization.
Amy & Alex
AI Engineering
Making Vibe Engineering Enterprise-Ready
Agentic AI introduces a new and constantly evolving architecture stack. Design a scalable enterprise AI architecture that connects agents with your data platforms.
Max & Francesco
AI-Based Analytics
Scaling Self-Service on a Small Budget
Small elite data teams, thousands of users and yet... limited budget. Use AI and the enterprise context layer to automate large parts of the data engineering value chain.
Francesco & Alex
Who This Is For
This 3-day event is for senior Data & AI
leaders who understand the difference
between hype and clear insight.
You've watched the AI conversation go from experimental to existential in under a year. You believe agents are real β maybe AGI too β and you're already experimenting. You know the gap between informed and uninformed leadership is about to become career-defining.
But information is just one click away and is never enterprise-ready.
Which is why you'll leave DME26 with:
DME26 is capped at 160 attendees. Every person in the room is at your level or above.
- β A 90-day execution plan for integrating agents into your enterprise β built by you, pressure-tested by our coaches, panelists, and your peers
- β A clear data and architecture roadmap for making your foundations agent-ready
- β An organizational blueprint for the skills, roles, and team structures the agentic era demands
- β A board-ready narrative that connects your transformation plan to business outcomes
- β A network of 160 senior leaders navigating the same transition β people you'll call on long after Berlin
Why leaders come back every year
Hear from past participants
"This event was the ultimate investment for my career development and for my success as a data leader."
Jochem van G.
Head of Data Architecture & Engineering
"I came with a vague AI strategy. I left with a concrete 90-day plan that my board approved within two weeks. Nothing else comes close."
Sarah K.
Chief Data Officer
"The peer coaching sessions were transformative. Working through real challenges with other senior leaders gave me clarity I couldn't get from any consultant."
Marcus T.
Head of AI & ML
"No fluff, no sales pitches β just intense, focused work on what actually matters. I've attended dozens of conferences. This is something completely different."
Elena R.
Director of Data Strategy
Watch Their Stories
Pricing
Early Bird
Available until May 1st. Half price. Same full experience.
- β Access to all 3 days of DME26
- β Meals and networking dinners included
- β Full archive of recordings from previous events
- β One free problem-solving workshop with CEO Dr. Alexander Borek
- β Annual access to BARC+
Regular
Standard admission after Early Bird closes.
- β Access to all 3 days of DME26
- β Meals and networking dinners included
- β Full archive of recordings from previous events
- One free problem-solving workshop with CEO Dr. Alexander Borek
- β Annual access to BARC+
Team Early Bird
Up to 5 people. Available until May 1st.
- β Everything in individual tickets
- β One dedicated team strategy workshop with CEO Dr. Alexander Borek
Team Regular
Up to 5 people.
- β Everything in individual tickets
- β One dedicated team strategy workshop with CEO Dr. Alexander Borek
FAQ
What makes this different from a typical data conference?
There are no expo halls, no sales pitches, no passive sessions where you sit and listen for eight hours. DME26 is six hands-on workshops. You rotate through all of them and leave with an integrated 90-day execution plan. Every session produces a tangible output.
Who will be in the room?
Senior Data, Analytics, and AI leaders at European enterprises β Heads of, Directors, VPs, and C-level. Attendance is capped at 160.
I'm not sure my organization is ready for agents yet. Is this still relevant?
Especially then. Two of the six workshops focus specifically on readiness: data architecture and organizational design. You don't need to be deploying agents today. You need a plan for getting there.
Can I send multiple people from my team?
Yes. The team package (Up to 5 seats) is built for this. Sending your Data, AI, and Analytics leads means they build the plan together rather than one person trying to translate it back.
Where is the event?
Colonia Nova, ThiemannstraΓe 1, 12059 Berlin.
What about accommodation?
Attendees book their own accommodation. We recommend booking near NeukΓΆlln or central Berlin with easy access to the venue.
Can I get a refund?
Tickets are non-refundable but fully transferable. You can transfer your ticket to a colleague at any time before the event.
I have more questions.
Reach out to [email protected] β we'll get back to you within 48 hours.
No replays. No second rounds.
160 Data & AI leaders. Six workshops. Three days in Berlin. One plan you'll actually use.
The leaders who move first don't just adapt to the agentic era β they define it for their organizations. This is where that starts.
Data Masterclass
Europe 2026
Everyone wants to move towards the AI-ready enterprise.
But what are the first practical steps to make it happen?
Three days to build your 90-day execution plan for leading in the agentic eraβwith the coaches, frameworks, and clarity to actually make it happen.
Ends May 1st
Made possible by partners committed to high-quality events
The Stakes
Are Real.
Six months ago, you had time. Today you have a responsibility.
AI agents are becoming the operating layer of the enterprise. Your board has read the same headlines you have and now every business capability is being reviewed for where agents fit.
The question isn't whether agents will reshape your organization. It's whether you'll be the one leading that transformation⦠or reacting to it.
Let's be honest: no one is 100% clear what actually works yet⦠because it is unclear. The market reinvents itself every quarter, your team doesn't fully grasp how AI works, everyone's getting a bit opportunistic. And you're supposed to get an entire organization on one page.
That's exactly why this exists.
Leave Data Masterclass Europe with a clear game plan for AI and confidence to execute.
Six workshops. Continuous personalized coaching. One 90-day game plan when you leave.
Our Guarantee: Youβll leave with a 90-day plan you built yourself, inspired by your peers and pressure-tested by our coaches, ready to present to your team next Monday.
AI Strategy: The Role of Data & AI Leaders
Your role as a Data & AI leader is changing faster than most org charts can keep up with. Build the strategic alliances, board narrative, and transformation roadmap to lead β not just react.
AI Organization: Preparing Your Team
Your team was built for a world before agents. This workshop maps out what your org needs to look like in 12 months and how to start moving now.
AI Implementation: Building Agents Safely
Experimental agents are easy. Enterprise-grade agents are not. Learn to design robust agents and operate them safely at scale.
AI Architecture: Building Context Layers
Agents are only as good as their context. Build the semantic layer, metadata infrastructure, and operational systems that let agents deeply understand your organization.
AI Engineering: Enterprise-Ready Architecture
Agentic AI introduces a new and constantly evolving architecture stack. Design a scalable enterprise AI architecture that connects agents with your data platforms and applications.
AI Based Analytics: Scaling on a Budget
Small elite data teams, thousands of users and yet⦠limited budget. Use AI and the enterprise context layer to automate large parts of the data engineering and analytics value chain.
The Process
Your Three Days
You bring your challenges.
You make sure that you bring your most pressing issues. The mission parameters are set by you.
Workshops
Six sessions across strategy, organization, architecture, implementation, engineering and analytics. Every one ends with clear output.
Coaching
Breakout sessions with our coaches. You bring your challenges and get them addressed by our experienced coaches not by generic keynote frameworks.
Peer Sessions
You work through problems with leaders facing the exact same transition. No theoreticals, just reality.
Personalized Experience
Weβll make sure that your environment is setup for your own breakthroughs in a premium Berlin rooftop setting.
Monday Morning
You walk into the office with a plan you built yourself, ready to present to your team.
Who This Is For
This event is for senior Data & AI leaders who are done pretending the path forward is clear.
You've watched the AI conversation go from experimental to existential in under a year. You believe agents are real β maybe AGI too β and you're already experimenting.
But let's be honest: you're confused about what actually works. You're overwhelmed by a market that seems to reinvent itself every quarter. And you're trying to get an entire organization on one page when most people don't fully grasp how AI works β and everyone's getting a bit opportunistic about it.
You know the gap between informed and uninformed leadership is about to become career-defining.
"This event was the ultimate investment for my career development and for my success as a data leader."
β Jochem van Grondelle, Head of Data Architecture & Engineering
The Deliverables
Information is just one click away, but it's never enterprise-ready. Which is why you'll leave DME26 with:
-
A 90-day execution plan for integrating agents into your enterprise: built by you, pressure-tested by coaches and peers.
-
A clear data and architecture roadmap for making your foundations agent-ready.
-
An organizational blueprint for the skills, roles, and team structures the agentic era demands.
-
A board-ready narrative that connects your transformation plan to business outcomes.
-
A network of 160 senior leaders navigating the same transition β people you'll call on long after Berlin.
Capped at 160 Attendees. Every person in the room is at your level or above.
Investment
Secure Your Place
Early Bird
- Access to all 3 days of DME26
- Meals and networking dinners
- Full archive of recordings from previous events
- Annual access to BARC+
- BONUS: 1 Free problem-solving workshop with Dr. Alexander Borek
Regular
Standard admission after May 1st
- Access to all 3 days of DME26
- Meals and networking dinners
- Full archive of recordings from previous events
- Annual access to BARC+
Team Early Bird
Up to 5 People
- Everything in individual tickets, plus:
- BONUS: One team strategy workshop with Dr. Alexander Borek
Team Regular
Up to 5 People
- Everything in individual tickets, plus:
- BONUS: One team strategy workshop with Dr. Alexander Borek
A Preview of What Awaits You
Frequently Asked Questions
What makes this different from a typical data conference?
There are no expo halls, no sales pitches, no passive sessions where you sit and listen for eight hours. DME26 is six hands-on workshops. You rotate through all of them and leave with an integrated 90-day execution plan. Every session produces a tangible output.
Who will be in the room?
Senior Data, Analytics, and AI leaders at European enterprises β Heads of, Directors, VPs, and C-level. Attendance is capped at 160.
I'm not sure my organization is ready for agents yet. Is this relevant?
Especially then. Two of the six workshops focus specifically on readiness: data architecture and organizational design. You don't need to be deploying agents today. You need a plan for getting there.
Can I send multiple people from my team?
Yes. The team package (Up to 5 seats) is built for this. Sending your Data, AI, and Analytics leads means they build the plan together rather than one person trying to translate it back.
Where is the event?
Colonia Nova, ThiemannstraΓe 1, 12059 Berlin. View Map
What about accommodation?
Attendees book their own accommodation. We recommend these nearby hotels: Hotel Option 1, Hotel Option 2.
Can I get a refund?
Tickets are non-refundable but fully transferable. You can transfer your ticket to a colleague at any time before the event.
I have more questions. Reach out to [email protected] β we'll get back to you within 48 hours.
See You Soon
160 Data & AI leaders. Six workshops. Three days in Berlin. One plan you'll actually use.
The leaders who move first don't just adapt to the agentic era: they define it for their organizations. This is where that starts.
Early Bird ends MAY 1ST
